to win some, lose some

si anume, ca sa castigi pe termen lung, poti sa mai si pierzi acum.

cei care arunca pet-uri de 2L (!!!) pe geam in miezul zilei pe strazi principale (si oriunde) sau lasa cutii si mancare pe jos in parcari nu stiu teoria asta. si mai sunt si altii. daca am spune cu totii no comment? ce se va intampla?

another creative one, de la WWF

via adverbox

Credits:
Product: WWF China
Agency: Euro RSCG Worldwide, Shanghai
Country: China
Creatives: Roger Zhou (Designer)
Eddie Wong (Executive Creative Director)
Tif Wu / Zheng Li (Creative Director)
David Chu / Ben Sun (Assoc Creative Director)
Tony Xi / Chao Zhang / Kelvin Jiang / David Chu / Tif Wu / Eddie Wong (Art Director)
Jasmine Fu / Ben Sun / Zheng Li (Copywriter)
Illustrator: Tif Wu
Production: Simon Gu / Tina Dong / Qin Yan

si la noi gasesti campanii interesante pentru world wild fund.
dar in meniul de azi, avem theory only, practice less.